With thousands of YouTube videos, DIY workbooks and free content on Instagram and TikTok, do you even need to work with a brand strategist? It depends. You can totally build a successful brand on your own. But acquiring all the knowledge you need will probably take you months of researching and watching videos, long nights, […]

Brand Strategy

November 1, 2022

What happens when you work with a brand strategist

I thought long and hard about what would be the first blog post here on this blog. To the point where my friend told me to just launch it already. You see, I’m a chronic overthinker. I want this blog to be as valuable to you as it can possibly be but make it fun […]

Brand Strategy

August 17, 2022

What your favorite brand tells me about yourself: Rare Beauty